Learn from Experience
Samsung
Discover how Samsung effectively utilized Tokopedia Marketing Solutions to boost sales across diverse product segments, including the premium sector, even in the absence of new product launches.
Kintakun
Attained remarkable success during the exclusive product launch of 'Kintakun x Ji Chang Wook' by captivating user engagement across all consumer touchpoints, spanning from building awareness, fostering consideration, to driving purchases.
Frisian Flag
In celebration of World Milk Day, Frisian Flag collaborated with Tokopedia Marketing Solutions to amplify the significance of milk to a wider audience. By participating in the Tokopedia Parents Fair, they achieved a remarkable sales boost of up to 3 times the usual figures.
ZOYA
Consistent participation in Tokopedia's flagship campaigns, bolstered by Tokopedia Marketing Solutions' ad optimization, proved highly effective for ZOYA in reaching Moslem Fashion enthusiasts. This approach resulted in a remarkable 71% increase in revenue during the first quarter of 2023.
SAFF & Co.
SAFF & Co. launched the exclusive collaboration with Chatime Atealier: SAFF & Co. Extrait de Parfum Ostara. By leveraging TopAds, SAFF & Co. ensured that the newly launched product appeared prominently at the top of search results pages, resulting in order increase of 218% and revenue 178% during the launching period.
The LEGO Group
Lego expanded its store's reach on Tokopedia by capturing traffic from social media through Meta Collaborative Ads (CPAS), managed by Tokopedia Marketing Solutions. This solution effectively brought Lego closer to Indonesian digital consumers, resulting in a significant 113% growth in orders
Garudafood
Capitalizing on the Ramadan momentum, Garudafood exclusively launched 55 variants of hampers on Tokopedia. The ad optimization provided by Tokopedia Marketing Solutions successfully boosted Garudafood's sales by a remarkable 179%, with ads contributing to over 50% of this growth.
ESQA
ESQA, the first vegan cosmetic brand in Indonesia, partnered with Tokopedia Marketing Solutions to expand its product reach to more cities across Indonesia. To ensure that this expansion targeted the right audience, ESQA employed a variety of ads products such as TopAds, Tokopedia Display Network, Broadcast Chat, Search Autocomplete, and Notification Ads.
TCL
TCL, a leading Chinese electronics manufacturer, introduced its latest SMART TV, the A50 Series, exclusively on Tokopedia. The brand strategically employed Tokopedia on-platform ads, off-platform ads, and omni-channel advertising to generate widespread awareness and achieve impressive conversion rates during the launch. As a result, the new product contributed to a remarkable 50% increase in TCL's overall revenue for the month.
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