Grow and Elevate
Your Business, Together
We connect brands and merchants across all categories with millions of high-intent customers on and off the GoTo ecosystem.
59.3M
GoTo Annual Transacting Users
97%
of Merchants Record Sales Growth
Unlock the full potential of your brand
Boost brand awareness or supercharge your sales - Tokopedia Marketing Solutions is dedicated to helping your brand reach its objectives.
Learn MoreWhy We Should Team Up
Maximize ROI and elevate your brand with Tokopedia Marketing Solution’s “3 Highs”.
High Reach
Raise your brand’s awareness across 2/3 of Indonesian household served by GoTo.
High Impact
Generate revenue by driving transactions, delivering effective ROI and measurable results.
High Credibility
Proven track record in helping SMB and big brands across different industries to succeed
Solutions to Fit Your Goals
Range of marketing solutions tailored precisely to meet your brand's objectives
Tokopedia On-Platform Ads
Engage with your most relevant audiences both during their browsing journey and when they are actively searching for specific products on Tokopedia.
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Gojek On-Platform Ads
Seamlessly integrating your brand’s message into the Gojek experience, connect with users throughout their rides, food orders, shopping, and other activities.
Learn MoreOff-Platform Ads
Drive traffic from social media, search engines, and the open internet to generate higher conversion and broaden the reach of your store on Tokopedia.
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Omnichannel Ads
Unified experience that seamlessly engages consumers across both online and offline platforms, enabling brands to effectively convey their message anytime, anywhere.
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Marketing Packages
A diverse range of advertising products designed to support brands in achieving their objectives with simplicity.
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Case Studies
Samsung
Revenue Uplift
139%
Order Uplift
121%
ROAS
18%
Insights
Discover the latest industry and consumer insights to keep you ahead of market trends and behavior
Frequently Asked Question
- High Reach: Broaden your brands audience reach across 2/3 of Indonesian household served by GoTo.
- High Impact: Going beyond conventional placements, Tokopedia Marketing Solutions help your brand generate revenue by driving transactions, delivering effective ROI, and providing measurable results.
- High Credibility: Proven track record in helping SMBs and big brands across different industries to succeed.
- Tokopedia Marketing Solutions have empowered a diverse range of brands, from SMBs to multinational corporations, enabling them to expand their reach and attain sustainable, measurable business growth.
- Please visit the case studies section to see how brands of all sizes and categories, from SMBs to multinational corporations, have harnessed the potential of the e-commerce platform with Tokopedia Marketing Solutions.
- Ensure that your store has an active Tokopedia account and phone number verification. Then, businesses can reach out to their Relationship Manager (RM) for detailed explanations of the packages offered by Tokopedia Marketing Solutions and the payment process for each package.
- If you don't have an RM, you can also contact marketing.solutions@tokopedia.com or fill out the “Contact Us” form here.
- Tokopedia Marketing Solutions offers various benefits through different channels. Some advertising products within Tokopedia Marketing Solutions, such as TopAds, Broadcast Chat, and Tokopedia Display Network, are accessible to brands with budgets starting from tens of thousands of rupiahs.
- Each advertising product has its strengths and works best when used synergistically. The choice depends on your brand's specific objectives. Reach out to your RM or AM for consultation on the most suitable advertising products to achieve your goals.
- Tokopedia Marketing Solutions is a comprehensive marketing solution provided by Tokopedia, serving businesses of various sizes and types to enhance their presence on the e-commerce platform and foster sustainable growth.
- TopAds, on the other hand, is one of the products available within Tokopedia Marketing Solutions. It allows businesses to prominently display their products at the top of search results. TopAds encompasses several types, including Product Ads (highlighting individual products) and Headline Ads (featuring both the store and products).
- Inventories like Home Premium Inventory and Search Channel could only be used by selected brands with at least Power Merchant category
- While TopAds, Tokopedia Display Network, and Broadcast Chat could be used by brands from all levels.
- For optimal results, we highly recommend entrusting the management of your ads to our experts at Tokopedia Marketing Solutions. This way, you can dedicate more time to refining your business strategy while we expertly handle ad placement to maximize your sales.
- Every ads product have a different metrics to determine its success
- However, generally we define success by seeing the ROAS that your campaign generate vs benchmark in each categories.
- Our marketing consultant will help you to define your objective and expected ROAS before we set up a campaign
- ROAS stands for Return On Ad Spent, it's a metric that measures the amount of revenue your business earns for each dollar you spends on advertising